Bad operations leak time and money.
We fix the websites, workflows, automations, and digital systems that slow teams down so your business can recover lost output.
01 - Digital Friction
Bad operations quietly cost time, money, and momentum.
Many teams rely on websites, forms, spreadsheets, CRMs, inboxes, WhatsApp groups, ecommerce platforms, and third-party tools that do not work well together. The cost shows up as slow handoffs, repeated admin, lost conversations, missed sales, and lower output.
We help you find the leaks, simplify the process, and build the systems needed to regain lost time and make the business produce more with the same team.
Websites that create extra work instead of output.
Forms, CRMs, inboxes, WhatsApp groups, and spreadsheets that waste hours every week.
Ecommerce systems where manual follow-up slows revenue down.
Repeated admin and scattered conversations that bury progress.
No clear view of where time and money are being lost.
02 - The Offer
Operations optimization for modern teams
Two Arrows helps teams reclaim the time and money lost to messy digital operations.
That can mean making a website more useful, cleaning up a workflow, improving an ecommerce operation, connecting tools, automating repetitive tasks, or building a custom system where off-the-shelf software is not enough.
It also means replacing work tracked in WhatsApp groups, scattered chats, and unclear handoffs with systems where ownership, progress, and conversations do not disappear.
Everything ladders up to one promise: recover lost time, reduce operational waste, and help the business output more.
Find the leaks
We review where websites, tools, handoffs, WhatsApp groups, and manual work are costing time, money, or output.
Simplify the process
We clarify what should be improved, automated, rebuilt, connected, or removed so progress stops getting lost in conversations.
Improve the system
We make the website, workflow, automation, ecommerce setup, or custom tool produce more value with less manual drag.
Keep it usable
We support adoption and iteration so the system keeps fitting the way the business changes.
Common improvements
03 - Selected Work
Work that improves how teams operate.
From public websites to ecommerce systems and operational platforms, our work focuses on helping teams save time, reduce missed opportunities, and get more output from the tools they already rely on.
World Backgammon Federation
A digital platform supporting the federation's public presence, events, rankings, member information, and operational workflows.
WBGF remains a strong example of how public-facing digital work can also support the operation behind it.
Focus
Bring public information, events, rankings, and member details into a clearer digital platform.
Operational value
Make the federation easier to understand, update, and operate across public and internal workflows.
Improved
Result
A more useful digital system for the people managing the federation and the audiences relying on it.
MedLab Lebanon
A healthcare website built to improve trust, service discovery, appointment flow, and patient access to key information.
Client Ecommerce Systems
Ecommerce work for clients that improves how products are sold, orders are managed, customer journeys are handled, and storefronts connect to the business behind them.
04 - Founder-Led
Founder-led, technical, and practical.
Two Arrows is led by Christian Abou Daher, a digital systems builder and computer engineering student based in Lebanon.
We have worked across Lebanon, Europe, and the Gulf - inside offices and labs, on agricultural platforms and backgammon federations, for enterprises and boutique agencies. Different sectors, different scales, the same discipline: find where things break down, and rebuild them smarter.
Our work lives at the intersection of web software, AI systems, and operational strategy. We have shipped platforms under pressure, optimized processes drowning in manual overhead, and built tools designed to outlast the engagement.
Experience
7+ years in web and digital systems
Projects Delivered
30+
Sectors
10+
Countries
5+
Bad operations leak
time and money.
Every slow handoff, duplicate task, and broken workflow costs output. Start with an Operations Audit and find the leaks.